Saturday, June 20, 2009

Activision gives Sony an ultimatum

Today Activision announced that if by the end of the year Sony does not drop the price of their console Activision will put serious thought toward even so much as releasing games on the console. This is a huge hit for Sony considering that Activision is one of the largest third party game developers in the world. Just imagine the amount of money that Sony would lose without the release of games such as the Call of Duty franchise, now dont start tieing the nuice yet, Modern Warfare 2 is already in production and definately will be released for the Playstion 3 this fall. Upon reading this news today, I am absolutley certain that the price of the Playstation 3 will be dropped sometime within the year, most likely towards the holiday season in an attempt to boost sales for the console. Sony is already in a bit of trouble in the console war, and if they were to start losing third party developers the future of the console is in a lot of trouble. For those of you that have not yet purchased the Playstation 3 now would be a good time to start saving money for one, and I would wait just a bit longer for the purchase, because, in a business sense, it would be an absolutely terrible position for them to be in to start losing developers, first party developers have become the bread and butter of the consoles, but losing third party support, especially from a company like activision would dig a hole too deep to dig themselves out of, a price drop is imminent.

No comments:

Post a Comment